Kaldi’s Cold Brew Cans

BRAND: Kaldi’s Coffee Roasting Company

SCOPE OF WORK: Product and Campaign Design

VIBE: Vibrant, refreshing, cold, Gen Z

With the introduction of this 7.5oz, shelf-stable cold brew can, Kaldi’s Coffee started down a new path in the marketplace, with Gen Z in mind. Crisp and bright, both the coffee inside and the label wrapped around it provides a jolt of energy, iciness, and an on-the-go companion.

Best enjoyed real cold.

Packaging with energy.

Images by Aaron Johnson